// Hair · Cut & Style · Shag — L3 data

const SHAG = {
  type: "The Shag",
  parent: { title: "Cut & Style", href: "/en/hair/cut-style/" },
  grandparent: { title: "Hair", href: "/en/hair/" },
  totalCount: 161,
  hero: "https://images.unsplash.com/photo-1534528741775-53994a69daeb?w=1800&q=80&auto=format&fit=crop",
  heroAlt: "Editorial — shag haircut with texture",
  h1: "How to get a shag cut that lives up to the reference photos.",
  deck: "The shag is the most-referenced cut on Pinterest and the most frequently miscut in salons. Layers, curtain fringe, texture — everything playing at once. When it works, it's transformative. When it misses, it's just a badly layered lob.",
  intro: "The shag is a specific cutting approach: heavy layers throughout the body, strong face-framing, a curtain fringe or wispy bang optional, and textured — never polished — ends. It's a seventies rock-and-roll cut that's been reissued every decade because the underlying principle holds. The problem is that the word 'shag' gets used loosely in salons to mean anything with layers and a fringe, which is how you end up with a result that looks like a lob with a haircut accident rather than a deliberate, high-movement shag. The variables that make a shag a shag — not just a layered cut — are precision layering from the top down, strong weight removal at the ends, and styling that leans into texture rather than fighting it.",
  byline: "Edited by Nelly · Beauty & Style Director",
  meta: { count: 161, updated: "Updated 1 May 2026", reading: "Avg. 4 min per piece" },
};

const SHAG_QUICK_FACTS = {
  defn: {
    h: "What makes a shag cut actually a shag",
    body: "A true shag has three structural elements: (1) layers that start high, near the crown, not just at the ends; (2) significant weight removal throughout — not just face-framing layers on top of a heavy length; (3) textured, often razored or point-cut ends that prevent the weight line from looking blunt. The fringe (usually curtain bangs or a wispy fringe) is optional but common. What separates a shag from a 'layered cut' is how much weight has been removed and how high the layering starts.",
  },
  myths: [
    { m: "The shag only works on wavy or curly hair.",
      t: "The shag works on straight hair too — it just relies more on styling product and technique to create the texture rather than finding it naturally. Straight-hair shags usually need a texturizing spray and some diffusing or scrunching to get the lived-in look the cut is designed for." },
    { m: "A shag is easy to style.",
      t: "A shag requires some styling commitment. The texture that makes it look amazing doesn't happen on its own — you need a diffuser, salt spray, or some technique. The upside is that it looks better slightly underdone than perfectly polished." },
    { m: "The shag doesn't suit fine hair.",
      t: "Fine hair needs a lighter approach — less weight removal overall, to preserve the density at the ends — but it can absolutely support a shag. The result will have less bulk but can have enormous movement." },
  ],
};

const SHAG_BEGINNER_PATH = {
  h: "Want a shag but aren't sure which version?",
  deck: "Four pieces. The gap between 'I want a shag' and 'I got what I wanted' is almost always in here.",
  steps: [
    { n: "01", t: "What actually makes a shag cut a shag",            time: "4 min", note: "The three structural elements that separate a shag from a layered lob." },
    { n: "02", t: "Shag for your texture: straight, wavy, curly",     time: "5 min", note: "How the same cut behaves differently and what adjustments it needs." },
    { n: "03", t: "Communicating a shag to your stylist",             time: "3 min", note: "What to say and which reference photos actually communicate the cut accurately." },
    { n: "04", t: "Styling a shag: the texturizing method",           time: "4 min", note: "Salt spray, diffusing, scrunching — the technique the cut depends on." },
  ],
};

const SHAG_TRENDING = [
  { rank: "01", t: "Why your shag didn't turn out like the reference photo",         time: "5 min", auth: "Nelly", date: "Apr 29", img: "https://images.unsplash.com/photo-1534528741775-53994a69daeb?w=1100&q=80&auto=format&fit=crop", reads: "20,442" },
  { rank: "02", t: "Shag for wavy hair — how to get the texture without the frizz",  time: "4 min", auth: "Iris",  date: "Apr 24", img: "https://images.unsplash.com/photo-1597586124394-fbd6ef244026?w=1100&q=80&auto=format&fit=crop", reads: "16,001" },
  { rank: "03", t: "The modern shag vs the 70s shag — what changed",                 time: "3 min", auth: "Nelly", date: "Apr 19", img: "https://images.unsplash.com/photo-1522337360788-8b13dee7a37e?w=1100&q=80&auto=format&fit=crop", reads: "13,221" },
  { rank: "04", t: "Shag with curtain bangs — the strongest combination",             time: "4 min", auth: "Iris",  date: "Apr 14", img: "https://images.unsplash.com/photo-1519699047748-de8e457a634e?w=1100&q=80&auto=format&fit=crop", reads: "11,004" },
  { rank: "05", t: "Shag for straight hair — does it actually work?",                time: "4 min", auth: "Nelly", date: "Apr 09", img: "https://images.unsplash.com/photo-1534528741775-53994a69daeb?w=1100&q=80&auto=format&fit=crop", reads: "9,114" },
];

const SHAG_FORMAT_GUIDE = {
  h: "Shag variations",
  deck: "The shag is a family of cuts, not a single silhouette. The length and the fringe are the biggest variables.",
  formats: [
    { name: "Short shag",       when: "Oval/heart faces, wanting maximum movement", avoid: "Round faces, very thick hair",          note: "Lob-length or shorter. Curtain fringe almost obligatory.",             verdict: "Editorial" },
    { name: "Mid shag",         when: "Most face shapes, most textures",            avoid: "Wanting a polished result",             note: "The most common version. Sits at shoulder or just below.",             verdict: "Most popular" },
    { name: "Long shag",        when: "Wanting shag texture without short commitment", avoid: "Fine hair that needs weight at ends", note: "Below-shoulder, heavy layering, texture throughout. More rock.",       verdict: "Committed" },
    { name: "Wolf cut",         when: "Wanting dramatic crown volume + light ends", avoid: "Fine hair or low-volume roots",         note: "A shag variant with heavier crown layers. Very specific look.",        verdict: "Trending" },
    { name: "70s shag",         when: "Long hair, round-brush blowout styling",     avoid: "Air-dry-only routines",                 note: "Retro silhouette, blown out rather than textured.",                    verdict: "Retro" },
    { name: "Textured shag",    when: "Natural wavy or curly hair",                 avoid: "Wanting a smooth finish",               note: "All the layers, air-dried with salt spray. The modern version.",       verdict: "Natural" },
  ],
};

const SHAG_HOWTOS = [
  { t: "Why your shag didn't turn out like the reference photo",    time: 5, tech: "Troubleshoot", auth: "Nelly", date: "Apr 29", img: "https://images.unsplash.com/photo-1534528741775-53994a69daeb?w=900&q=80&auto=format&fit=crop", kick: "Troubleshoot", pick: true },
  { t: "Shag for wavy hair — texture without the frizz",           time: 4, tech: "Texture",      auth: "Iris",  date: "Apr 24", img: "https://images.unsplash.com/photo-1597586124394-fbd6ef244026?w=900&q=80&auto=format&fit=crop", kick: "Texture",      pick: true },
  { t: "Shag with curtain bangs — the strongest combination",      time: 4, tech: "Styling",      auth: "Iris",  date: "Apr 14", img: "https://images.unsplash.com/photo-1519699047748-de8e457a634e?w=900&q=80&auto=format&fit=crop", kick: "Styling",      pick: true },
  { t: "Communicating a shag to your stylist",                     time: 3, tech: "Salon",        auth: "Nelly", date: "Apr 08", img: "https://images.unsplash.com/photo-1534528741775-53994a69daeb?w=900&q=80&auto=format&fit=crop", kick: "Salon",        pick: true },
  { t: "Shag for straight hair — the styling technique it needs",  time: 4, tech: "Styling",      auth: "Nelly", date: "Apr 03", img: "https://images.unsplash.com/photo-1522337360788-8b13dee7a37e?w=900&q=80&auto=format&fit=crop", kick: "Styling",      pick: false },
  { t: "The wolf cut vs the shag — are they the same thing?",      time: 3, tech: "Choosing",     auth: "Iris",  date: "Mar 28", img: "https://images.unsplash.com/photo-1597586124394-fbd6ef244026?w=900&q=80&auto=format&fit=crop", kick: "Decision",     pick: false },
];

const SHAG_TECH_FILTERS = ["All", "Choosing", "Technique", "Texture", "Styling", "Troubleshoot", "Salon"];

const SHAG_CROSSLINKS = [
  { id: "layers",        title: "Layers",        deck: "The technique that makes a shag a shag.",                   count: 168, href: "/en/hair/cut-style/layers/" },
  { id: "curtain-bangs", title: "Curtain bangs", deck: "The fringe that completes a shag.",                         count: 148, href: "/en/hair/cut-style/curtain-bangs/" },
  { id: "lob",           title: "The Lob",       deck: "The polished alternative to a shag at the same length.",   count: 172, href: "/en/hair/cut-style/lob/" },
  { id: "bob",           title: "The Bob",       deck: "If you want a short shag, the short shag is close to a bob.", count: 189, href: "/en/hair/cut-style/bob/" },
];

Object.assign(window, {
  SHAG, SHAG_QUICK_FACTS, SHAG_BEGINNER_PATH, SHAG_TRENDING, SHAG_FORMAT_GUIDE, SHAG_HOWTOS, SHAG_TECH_FILTERS, SHAG_CROSSLINKS,
});
