// Makeup · Lips · Long-Wear Lips — L3 data // Lane: Makeup. Axis: Lips. Slug: long-wear-lips. // Visual skeleton must match the Oily prototype exactly. Vary copy, never layout. const OILY = { type: "Long-Wear Lips", parent: { title: "Lips", href: "/en/makeup/lips/" }, grandparent: { title: "Makeup", href: "/en/makeup/" }, totalCount: 124, hero: "https://images.unsplash.com/photo-1617897903246-719242758050?w=1800&q=80&auto=format&fit=crop", heroAlt: "Editorial close-up — long-wear lip colour", h1: "How to make lip colour last.", deck: "The staying-power trade-off is real. Comfort or longevity — here's what each asks of you, and how to get as much of both as the formula will allow.", intro: "Long-wear lips ask for a trade-off you should make consciously: the comfort of a balm, or the staying-power of a stain. Long-wear products that promise both are usually lying about one. The honest version is this: stains stay, creams go, mattes last longer than glosses, and every formula behaves differently on different lip textures. Prep changes everything. Liner changes the rest. Below is everything we've published on staying power — Trending now, Editor's picks, the Beginner's path, and the full how-to library.", byline: "Edited by Nelly · Beauty & Style Director", meta: { count: 124, updated: "Updated 29 April 2026", reading: "Avg. 4 min per piece" }, }; // Lips sibling rail — 4 siblings under /en/makeup/lips/ const TYPE_SIBLINGS = [ { id: "lipstick-finishes", title: "Lipstick Finishes", n: "01", href: "/en/makeup/lips/lipstick-finishes/" }, { id: "lip-liner-overdraw", title: "Lip Liner & Overdraw", n: "02", href: "/en/makeup/lips/lip-liner-overdraw/" }, { id: "lip-combos", title: "Lip Combos", n: "03", href: "/en/makeup/lips/lip-combos/" }, { id: "long-wear-lips", title: "Long-Wear Lips", n: "04", cur: true, href: "/en/makeup/lips/long-wear-lips/" }, ]; const QUICK_FACTS = { defn: { h: "What 'long-wear' actually means", body: "Long-wear describes a product's resistance to fading, transfer, and breakdown over time. It's a function of formula (stains and certain mattes last longest), prep (dry, exfoliated lips hold colour longer), and application technique (a liner base, blotted layers, minimal product). No formula is transfer-proof in every condition. Eating and drinking reduce every product's wear time, regardless of what the label says.", }, myths: [ { m: "Setting spray makes lip colour last longer.", t: "Setting spray helps complexion products. It has minimal effect on lip colour, which sits on a moving surface that's constantly wet from saliva. Liner and blotting are more effective." }, { m: "Long-wear formulas are always drier than regular ones.", t: "Some are. Some aren't. The correlation is real but not absolute. Prep — exfoliating and moisturising before application — has more impact on perceived comfort than the formula alone." }, { m: "Blotting removes your lip colour.", t: "Blotting removes the emollient surface of the product, which is what transfers and fades. The pigment underneath stays. A blotted lip lasts substantially longer than an unblotted one." }, ], }; const BEGINNER_PATH = { h: "Start here, if your lip colour never survives lunch.", deck: "Five pieces, in order. About twenty minutes. Enough to build a technique that keeps colour on your lips past the first coffee.", steps: [ { n: "01", t: "Why lip colour fades: the honest explanation", time: "3 min", note: "Saliva, eating, lip texture, formula — what's actually happening." }, { n: "02", t: "Prep for long wear: exfoliation and moisture first", time: "4 min", note: "The two steps before the liner. Both are required." }, { n: "03", t: "Liner as a wear-extending base: the technique", time: "4 min", note: "Filling in, not just lining the edge." }, { n: "04", t: "Blotting: when, how, and why it doubles your wear time", time: "3 min", note: "What blotting removes, what it keeps, and the sequence." }, { n: "05", t: "Which formula for your day: stain, matte, or cream", time: "5 min", note: "The honest wear-time hierarchy, with caveats." }, ], }; const TRENDING = [ { rank: "01", t: "Why blotting doubles your wear time — the explanation", time: "4 min", auth: "Nelly", date: "Apr 28", img: "https://images.unsplash.com/photo-1596704017254-9b121068fb31?w=1100&q=80&auto=format&fit=crop", reads: "12,771" }, { rank: "02", t: "Filling in with liner before your lipstick", time: "4 min", auth: "Nelly", date: "Apr 23", img: "https://images.unsplash.com/photo-1586495777744-4e6232bf5614?w=1100&q=80&auto=format&fit=crop", reads: "9,430" }, { rank: "03", t: "The stain versus matte wear-time comparison", time: "5 min", auth: "Iris", date: "Apr 18", img: "https://images.unsplash.com/photo-1571781926291-c477ebfd024b?w=1100&q=80&auto=format&fit=crop", reads: "7,882" }, { rank: "04", t: "Prep for long-wear: why it matters more than the formula", time: "3 min", auth: "Nelly", date: "Apr 13", img: "https://images.unsplash.com/photo-1522335789203-aabd1fc54bc9?w=1100&q=80&auto=format&fit=crop", reads: "6,204" }, { rank: "05", t: "Eating and drinking with long-wear lips: a guide", time: "3 min", auth: "Iris", date: "Apr 08", img: "https://images.unsplash.com/photo-1617897903246-719242758050?w=1100&q=80&auto=format&fit=crop", reads: "5,498" }, ]; const FORMAT_GUIDE = { h: "Formula, by staying power", deck: "The honest wear-time hierarchy. None of these are absolutes — prep and technique change everything.", formats: [ { name: "Lip stain", when: "Long days, active occasions, eating and drinking in", avoid: "Dry or textured lips — stains emphasise everything", note: "Stays longest. Dries down to near nothing and stays there. The trade-off is comfort.", verdict: "Longest wear" }, { name: "Matte", when: "Formal events, photography, anywhere you won't reapply", avoid: "Without prep — dry lips make matte uncomfortable", note: "Significantly longer than cream or gloss. Still requires blotting and liner for full effect.", verdict: "Second longest" }, { name: "Satin / cream", when: "Most days — a reasonable wear-time at comfortable cost", avoid: "When you need matte's staying power", note: "Honest compromise. Comfortable. Needs reapplication after eating.", verdict: "Everyday" }, { name: "Gloss", when: "Short occasions, in-person settings, top coat only", avoid: "Long days, eating, anyone who rubs their lips", note: "Shortest wear. The trade-off is the finish and apparent volume — clear-eyed choice.", verdict: "Short-wear" }, { name: "Tinted balm", when: "Recovery days, bare-faced looks, prep layer", avoid: "When you need visible colour to last", note: "Not a long-wear product. That's not its job.", verdict: "Comfort only" }, { name: "Liner-only", when: "Meetings, sport, anywhere nothing else survives", avoid: "When you want saturated colour", note: "The longest-wearing technique. A well-filled liner lip outlasts almost everything else.", verdict: "Survival mode" }, ], }; const HOWTOS = [ { t: "Why blotting doubles your wear time", time: 4, tech: "Long-Wear", auth: "Nelly", date: "Apr 28", img: "https://images.unsplash.com/photo-1596704017254-9b121068fb31?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: true }, { t: "Filling in the lip with liner before colour", time: 4, tech: "Liner", auth: "Nelly", date: "Apr 23", img: "https://images.unsplash.com/photo-1586495777744-4e6232bf5614?w=900&q=80&auto=format&fit=crop", kick: "Long-Wear", pick: true }, { t: "Stain vs matte: the wear-time comparison", time: 5, tech: "Long-Wear", auth: "Iris", date: "Apr 18", img: "https://images.unsplash.com/photo-1571781926291-c477ebfd024b?w=900&q=80&auto=format&fit=crop", kick: "Combos", pick: true }, { t: "Prep for long-wear: exfoliation and moisture first", time: 3, tech: "Routine", auth: "Nelly", date: "Apr 13", img: "https://images.unsplash.com/photo-1522335789203-aabd1fc54bc9?w=900&q=80&auto=format&fit=crop", kick: "Routine", pick: false }, { t: "Eating and drinking with long-wear lips", time: 3, tech: "Long-Wear", auth: "Iris", date: "Apr 08", img: "https://images.unsplash.com/photo-1617897903246-719242758050?w=900&q=80&auto=format&fit=crop", kick: "Essay", pick: true }, { t: "The liner-only lip: the most durable finish", time: 3, tech: "Liner", auth: "Nelly", date: "Apr 03", img: "https://images.unsplash.com/photo-1596704017254-9b121068fb31?w=900&q=80&auto=format&fit=crop", kick: "Long-Wear", pick: false }, { t: "Why your matte doesn't last eight hours", time: 4, tech: "Troubleshoot", auth: "Nelly", date: "Mar 30", img: "https://images.unsplash.com/photo-1586495777744-4e6232bf5614?w=900&q=80&auto=format&fit=crop", kick: "Troubleshoot", pick: false }, { t: "The blot-and-powder technique for matte lips", time: 3, tech: "Long-Wear", auth: "Iris", date: "Mar 26", img: "https://images.unsplash.com/photo-1571781926291-c477ebfd024b?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false }, { t: "How to apply a stain without patchiness", time: 5, tech: "Application", auth: "Nelly", date: "Mar 22", img: "https://images.unsplash.com/photo-1522335789203-aabd1fc54bc9?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false }, { t: "Touch-up strategy for long days", time: 4, tech: "Routine", auth: "Nelly", date: "Mar 18", img: "https://images.unsplash.com/photo-1617897903246-719242758050?w=900&q=80&auto=format&fit=crop", kick: "Routine", pick: false }, { t: "Does setting powder help lip colour stay?", time: 3, tech: "Long-Wear", auth: "Iris", date: "Mar 14", img: "https://images.unsplash.com/photo-1596704017254-9b121068fb31?w=900&q=80&auto=format&fit=crop", kick: "Troubleshoot", pick: false }, { t: "Wearing a bold lip for twelve hours: the technique", time: 5, tech: "Application", auth: "Nelly", date: "Mar 10", img: "https://images.unsplash.com/photo-1586495777744-4e6232bf5614?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false }, { t: "The two-layer application method", time: 4, tech: "Long-Wear", auth: "Iris", date: "Mar 06", img: "https://images.unsplash.com/photo-1571781926291-c477ebfd024b?w=900&q=80&auto=format&fit=crop", kick: "Long-Wear", pick: false }, { t: "Long-wear lips in summer heat", time: 3, tech: "Routine", auth: "Nelly", date: "Mar 02", img: "https://images.unsplash.com/photo-1522335789203-aabd1fc54bc9?w=900&q=80&auto=format&fit=crop", kick: "Routine", pick: false }, { t: "Why cream lipstick fails after two hours", time: 4, tech: "Troubleshoot", auth: "Nelly", date: "Feb 26", img: "https://images.unsplash.com/photo-1617897903246-719242758050?w=900&q=80&auto=format&fit=crop", kick: "Troubleshoot", pick: false }, { t: "Applying a lip stain over liner: the combination", time: 4, tech: "Combos", auth: "Iris", date: "Feb 22", img: "https://images.unsplash.com/photo-1596704017254-9b121068fb31?w=900&q=80&auto=format&fit=crop", kick: "Combos", pick: false }, { t: "How dry lips affect long-wear performance", time: 3, tech: "Long-Wear", auth: "Nelly", date: "Feb 18", img: "https://images.unsplash.com/photo-1586495777744-4e6232bf5614?w=900&q=80&auto=format&fit=crop", kick: "Essay", pick: false }, { t: "The role of lip texture in staying power", time: 5, tech: "Essay", auth: "Iris", date: "Feb 14", img: "https://images.unsplash.com/photo-1571781926291-c477ebfd024b?w=900&q=80&auto=format&fit=crop", kick: "Essay", pick: false }, { t: "Topping up a matte without losing the finish", time: 3, tech: "Application", auth: "Nelly", date: "Feb 10", img: "https://images.unsplash.com/photo-1522335789203-aabd1fc54bc9?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false }, { t: "Long-wear for the lower lip: it always fades first", time: 4, tech: "Application", auth: "Nelly", date: "Feb 06", img: "https://images.unsplash.com/photo-1617897903246-719242758050?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false }, { t: "Gloss on top of long-wear: when it's worth it", time: 3, tech: "Combos", auth: "Iris", date: "Feb 02", img: "https://images.unsplash.com/photo-1596704017254-9b121068fb31?w=900&q=80&auto=format&fit=crop", kick: "Combos", pick: false }, { t: "What to do when your lip colour bleeds at hour four", time: 3, tech: "Troubleshoot", auth: "Nelly", date: "Jan 28", img: "https://images.unsplash.com/photo-1586495777744-4e6232bf5614?w=900&q=80&auto=format&fit=crop", kick: "Troubleshoot", pick: false }, { t: "The long-wear routine: order, timing, blotting", time: 5, tech: "Routine", auth: "Nelly", date: "Jan 24", img: "https://images.unsplash.com/photo-1571781926291-c477ebfd024b?w=900&q=80&auto=format&fit=crop", kick: "Routine", pick: false }, { t: "Transfer-proof versus transfer-resistant: what the labels mean", time: 4, tech: "Essay", auth: "Iris", date: "Jan 20", img: "https://images.unsplash.com/photo-1522335789203-aabd1fc54bc9?w=900&q=80&auto=format&fit=crop", kick: "Essay", pick: false }, ]; const TECH_FILTERS = ["All", "Liner", "Application", "Combos", "Long-Wear", "Routine", "Essay", "Troubleshoot"]; // Crosslinks to the other 3 lips slugs const TYPE_CROSSLINKS = [ { id: "lipstick-finishes", title: "Lipstick Finishes", deck: "Matte, satin, gloss, stain — the finish is the product decision that matters most.", count: 142, href: "/en/makeup/lips/lipstick-finishes/" }, { id: "lip-liner-overdraw", title: "Lip Liner & Overdraw", deck: "Liner is for shape and longevity, not visible outline.", count: 118, href: "/en/makeup/lips/lip-liner-overdraw/" }, { id: "lip-combos", title: "Lip Combos", deck: "Which products work together and which quietly cancel out.", count: 97, href: "/en/makeup/lips/lip-combos/" }, ]; Object.assign(window, { OILY, TYPE_SIBLINGS, QUICK_FACTS, BEGINNER_PATH, TRENDING, FORMAT_GUIDE, HOWTOS, TECH_FILTERS, TYPE_CROSSLINKS, });