// Makeup · Occasion · Everyday — L3 data
// Visual skeleton must match the Oily prototype exactly. Vary copy, never layout.

const OILY = {
  type: "Everyday Makeup",
  parent: { title: "Occasion", href: "/en/makeup/occasion/" },
  grandparent: { title: "Makeup", href: "/en/makeup/" },
  totalCount: 143,
  hero: "https://images.unsplash.com/photo-1522337660859-02fbefca4702?w=1800&q=80&auto=format&fit=crop",
  heroAlt: "Editorial close-up — everyday makeup, soft morning light",
  h1: "How to build an everyday makeup routine.",
  deck: "Three products, four if you sleep poorly. The full library of everyday techniques, formats, and edits — kept tight, kept usable.",
  intro: "Everyday makeup is the routine you can do at twenty-eight past seven without coffee. That's the brief. Not a canvas, not a transformation — a version of your face that can walk into a morning meeting and not look like it tried too hard. The challenge is finding the version of each step that's fast enough to survive Tuesday and good enough that you'd choose it on Saturday. Below is everything we've published on the subject — Trending now, Editor's picks, the Beginner's path, and the full how-to library.",
  byline: "Edited by Nelly · Beauty & Style Director",
  meta: { count: 143, updated: "Updated 28 April 2026", reading: "Avg. 4 min per piece" },
};

// Occasion sibling rail — 3 siblings under /en/makeup/occasion/
const TYPE_SIBLINGS = [
  { id: "everyday",          title: "Everyday",          n: "01", cur: true,  href: "/en/makeup/occasion/everyday/" },
  { id: "occasion-makeup",   title: "Occasion",          n: "02",             href: "/en/makeup/occasion/occasion-makeup/" },
  { id: "climate-resistant", title: "Climate-Resistant", n: "03",             href: "/en/makeup/occasion/climate-resistant/" },
];

const QUICK_FACTS = {
  defn: {
    h: "What 'everyday makeup' actually means",
    body: "Everyday makeup is not minimal makeup — it's appropriate makeup. A five-product face that works for the school run, the desk, and dinner counts as everyday. A single tinted SPF that doesn't. The threshold is: can you put this on in the same time it takes to make coffee, and would you wear it two days running without thinking about it?",
  },
  myths: [
    { m: "Everyday makeup should be as minimal as possible.",
      t: "Minimal is a style, not a rule. Everyday means sustainable and repeatable. Some people's sustainable is one product. Others need seven. Both are fine." },
    { m: "If you're good at makeup, your everyday look takes ten minutes.",
      t: "Speed comes from knowing your face, not from skill. A practised three-minute routine outperforms a hurried ten-minute one every time." },
    { m: "Foundation is the base of any everyday routine.",
      t: "Most everyday routines work better without it. Tinted moisturiser, skin tint, or a light concealer where you need it is faster and more forgiving." },
  ],
};

const BEGINNER_PATH = {
  h: "Start here, if you're building from scratch.",
  deck: "Five pieces, in order. About twenty minutes of reading. Enough to build a routine you'll actually use.",
  steps: [
    { n: "01", t: "What 'everyday' actually means — and doesn't",     time: "3 min", note: "How to define your own brief. Not someone else's." },
    { n: "02", t: "The skin-tint question, answered",                  time: "4 min", note: "When tint beats foundation, and how to find the right one." },
    { n: "03", t: "One-product eyes: mascara, done well",              time: "4 min", note: "Why mascara is the most high-return single product in any bag." },
    { n: "04", t: "Blush without the drama",                          time: "3 min", note: "Placement, texture, timing — making it look like it's yours." },
    { n: "05", t: "The setting question — powder, spray, or nothing",  time: "5 min", note: "What keeps everyday makeup in place by 6pm without the mask effect." },
  ],
};

const TRENDING = [
  { rank: "01", t: "The three-product everyday face, tested across six skin types",   time: "5 min", auth: "Nelly", date: "Apr 27", img: "https://images.unsplash.com/photo-1487412947147-5cebf100ffc2?w=1100&q=80&auto=format&fit=crop", reads: "14,203" },
  { rank: "02", t: "Skin tint vs tinted moisturiser — what's actually different",     time: "4 min", auth: "Iris",  date: "Apr 23", img: "https://images.unsplash.com/photo-1556228578-8c89e6adf883?w=1100&q=80&auto=format&fit=crop", reads: "11,088" },
  { rank: "03", t: "How to wear mascara when you're in a hurry",                      time: "3 min", auth: "Nelly", date: "Apr 19", img: "https://images.unsplash.com/photo-1512290923902-8a9f81dc236c?w=1100&q=80&auto=format&fit=crop", reads: "9,441" },
  { rank: "04", t: "Blush: the one everyday step that's always worth the extra minute", time: "4 min", auth: "Nelly", date: "Apr 14", img: "https://images.unsplash.com/photo-1571875257727-256c39da42af?w=1100&q=80&auto=format&fit=crop", reads: "8,772" },
  { rank: "05", t: "SPF as your base — the case for making it your first product",    time: "3 min", auth: "Iris",  date: "Apr 08", img: "https://images.unsplash.com/photo-1556228852-80b6e5eeff06?w=1100&q=80&auto=format&fit=crop", reads: "7,310" },
];

const FORMAT_GUIDE = {
  h: "Format, by occasion intensity",
  deck: "What to reach for at each level of the day. These aren't looks — they're load-outs.",
  formats: [
    { name: "Skin tint + SPF", when: "Work-from-home days, gym mornings, quick errands", avoid: "Camera calls, evenings, outdoor events", note: "One product, even finish, nothing to set. The minimum viable face.", verdict: "★ Default" },
    { name: "Tinted moisturiser + mascara + lip",  when: "Office, lunch, most social mornings", avoid: "High-humidity days, long outdoor events", note: "The rule of three. This is what 'everyday makeup' usually means.", verdict: "Best all-rounder" },
    { name: "Light foundation + concealer + blush", when: "Presentations, dates that start at lunch, photos", avoid: "Before a workout, hot commutes", note: "More coverage without changing the speed much. Know your formula.", verdict: "Step up" },
    { name: "Cream products only",  when: "Travel, lazy Sundays, when you need it to last", avoid: "Oily or humid conditions", note: "Cream blush + cream highlight + cream lid colour all stack without setting powder.", verdict: "Travel-friendly" },
    { name: "SPF only",             when: "Rest days, stay-at-home weekends, recovery weeks", avoid: "Any meeting with a client", note: "SPF counts. Good skin with SPF reads better than bare skin with nothing.", verdict: "Maintenance" },
    { name: "Full everyday + setting", when: "Long days, outdoor commute, evening handover", avoid: "Layering a setting spray over primer — they fight", note: "A setting spray or translucent powder keeps the three-product face in place until 9pm.", verdict: "Long-day version" },
  ],
};

const HOWTOS = [
  { t: "The three-product everyday face, tested across six skin types", time: 5, tech: "Foundation", auth: "Nelly", date: "Apr 27", img: "https://images.unsplash.com/photo-1487412947147-5cebf100ffc2?w=900&q=80&auto=format&fit=crop", kick: "Routine", pick: true },
  { t: "Skin tint vs tinted moisturiser — what's actually different",   time: 4, tech: "Foundation", auth: "Iris",  date: "Apr 23", img: "https://images.unsplash.com/photo-1556228578-8c89e6adf883?w=900&q=80&auto=format&fit=crop", kick: "Foundation", pick: true },
  { t: "How to wear mascara when you're in a hurry",                    time: 3, tech: "Eyes",       auth: "Nelly", date: "Apr 19", img: "https://images.unsplash.com/photo-1512290923902-8a9f81dc236c?w=900&q=80&auto=format&fit=crop", kick: "Eyes", pick: true },
  { t: "Blush: the one step that's always worth the extra minute",      time: 4, tech: "Eyes",       auth: "Nelly", date: "Apr 14", img: "https://images.unsplash.com/photo-1571875257727-256c39da42af?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: true },
  { t: "SPF as your base — the case for making it first",               time: 3, tech: "Setting",    auth: "Iris",  date: "Apr 08", img: "https://images.unsplash.com/photo-1556228852-80b6e5eeff06?w=900&q=80&auto=format&fit=crop", kick: "Setting", pick: true },
  { t: "Concealer placement for everyday wear — less is more specific", time: 4, tech: "Foundation", auth: "Nelly", date: "Apr 03", img: "https://images.unsplash.com/photo-1522337660859-02fbefca4702?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false },
  { t: "Cream blush: why it reads more natural than powder",            time: 3, tech: "Eyes",       auth: "Nelly", date: "Mar 30", img: "https://images.unsplash.com/photo-1583416750470-965b2707b355?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false },
  { t: "The AM makeup order, explained",                                time: 5, tech: "Routine",    auth: "Iris",  date: "Mar 26", img: "https://images.unsplash.com/photo-1601049541289-9b1b7bbbfe19?w=900&q=80&auto=format&fit=crop", kick: "Routine", pick: false },
  { t: "Lip balm before or after lip colour — does it matter?",         time: 3, tech: "Lips",       auth: "Nelly", date: "Mar 22", img: "https://images.unsplash.com/photo-1556228720-195a672e8a03?w=900&q=80&auto=format&fit=crop", kick: "Lips", pick: false },
  { t: "Why your everyday makeup looks different in the afternoon",     time: 4, tech: "Troubleshoot", auth: "Iris",  date: "Mar 18", img: "https://images.unsplash.com/photo-1598440947619-2c35fc9aa908?w=900&q=80&auto=format&fit=crop", kick: "Troubleshoot", pick: false },
  { t: "Tinted SPF: five formulas that actually work as base",          time: 5, tech: "Setting",    auth: "Nelly", date: "Mar 13", img: "https://images.unsplash.com/photo-1570194065650-d99fb4bedf0a?w=900&q=80&auto=format&fit=crop", kick: "Setting", pick: false },
  { t: "The no-mirror rule — building muscle memory for busy mornings", time: 4, tech: "Routine",    auth: "Nelly", date: "Mar 09", img: "https://images.unsplash.com/photo-1487412947147-5cebf100ffc2?w=900&q=80&auto=format&fit=crop", kick: "Routine", pick: false },
  { t: "Setting spray vs powder — the case for each",                  time: 5, tech: "Setting",    auth: "Iris",  date: "Mar 05", img: "https://images.unsplash.com/photo-1620916566398-39f1143ab7be?w=900&q=80&auto=format&fit=crop", kick: "Setting", pick: false },
  { t: "Mascara that doesn't smudge by 11am",                          time: 3, tech: "Eyes",       auth: "Nelly", date: "Mar 01", img: "https://images.unsplash.com/photo-1607006344380-b6775a0824a4?w=900&q=80&auto=format&fit=crop", kick: "Eyes", pick: false },
  { t: "Foundation vs skin tint — the test that actually answers it",  time: 6, tech: "Foundation", auth: "Iris",  date: "Feb 25", img: "https://images.unsplash.com/photo-1556228578-8c89e6adf883?w=900&q=80&auto=format&fit=crop", kick: "Essay", pick: false },
  { t: "One-shade blush, every day: why it works",                     time: 3, tech: "Eyes",       auth: "Nelly", date: "Feb 20", img: "https://images.unsplash.com/photo-1571875257727-256c39da42af?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false },
  { t: "The pilling problem — why your SPF breaks apart under base",   time: 4, tech: "Troubleshoot", auth: "Nelly", date: "Feb 16", img: "https://images.unsplash.com/photo-1512290923902-8a9f81dc236c?w=900&q=80&auto=format&fit=crop", kick: "Troubleshoot", pick: false },
  { t: "Sheer lip colour for every day — six options and what they do", time: 4, tech: "Lips",       auth: "Iris",  date: "Feb 12", img: "https://images.unsplash.com/photo-1556228720-195a672e8a03?w=900&q=80&auto=format&fit=crop", kick: "Lips", pick: false },
  { t: "Why you need two everyday routines, not one",                  time: 5, tech: "Routine",    auth: "Nelly", date: "Feb 08", img: "https://images.unsplash.com/photo-1601049541289-9b1b7bbbfe19?w=900&q=80&auto=format&fit=crop", kick: "Essay", pick: false },
  { t: "Concealer in a hurry: where to put it and where not to",       time: 3, tech: "Foundation", auth: "Iris",  date: "Feb 03", img: "https://images.unsplash.com/photo-1522337660859-02fbefca4702?w=900&q=80&auto=format&fit=crop", kick: "Technique", pick: false },
  { t: "Eye look in three minutes — the genuine version",              time: 4, tech: "Eyes",       auth: "Nelly", date: "Jan 29", img: "https://images.unsplash.com/photo-1607006344380-b6775a0824a4?w=900&q=80&auto=format&fit=crop", kick: "Eyes", pick: false },
  { t: "The case for leaving your routine alone",                      time: 5, tech: "Essay",      auth: "Nelly", date: "Jan 24", img: "https://images.unsplash.com/photo-1583416750470-965b2707b355?w=900&q=80&auto=format&fit=crop", kick: "Essay", pick: false },
  { t: "Everyday lip: tint, balm, gloss — what the difference is",    time: 3, tech: "Lips",       auth: "Iris",  date: "Jan 19", img: "https://images.unsplash.com/photo-1556228720-195a672e8a03?w=900&q=80&auto=format&fit=crop", kick: "Lips", pick: false },
  { t: "Translucent powder: when it helps, when it ghosts you",        time: 4, tech: "Setting",    auth: "Nelly", date: "Jan 14", img: "https://images.unsplash.com/photo-1620916566398-39f1143ab7be?w=900&q=80&auto=format&fit=crop", kick: "Troubleshoot", pick: false },
];

const TECH_FILTERS = ["All", "Foundation", "Eyes", "Lips", "Setting", "Routine", "Essay", "Troubleshoot"];

// Crosslinks to the other 2 occasion slugs
const TYPE_CROSSLINKS = [
  { id: "occasion-makeup",   title: "Occasion makeup",    deck: "Office is the rule of three. Wedding is the rule of three, then everything else done quietly underneath.", count: 118, href: "/en/makeup/occasion/occasion-makeup/" },
  { id: "climate-resistant", title: "Climate-resistant",  deck: "Not waterproof. Waterproof is for the pool. Climate-resistant is for a humid commute.", count: 97, href: "/en/makeup/occasion/climate-resistant/" },
];

Object.assign(window, {
  OILY, TYPE_SIBLINGS, QUICK_FACTS, BEGINNER_PATH, TRENDING, FORMAT_GUIDE, HOWTOS, TECH_FILTERS, TYPE_CROSSLINKS,
});
